Info

Destination On The Left

Destination On The Left is a podcast focused on the travel and tourism industry that explores successful collaborations, creative marketing ideas and best practices. Interviews are a mix of Destination Marketers, Industry Leaders, Consultants and businesses in the industry. We explore consumer marketing programs and travel trade marketing programs. This podcast provides an opportunity for professionals in the travel & tourism industry to share what they have learned and successes that they have achieved.
RSS Feed
Destination On The Left
2022
November
October
September
August
July
June
May
April
March
February
January


2021
December
November
October
September
August
July
June
May
April
March
February
January


2020
December
November
October
September
August
July
June
May
April
March
February
January


2019
December
November
October
September
August
July
June
May
April
March
February
January


2018
December
November
October
September
August
July
June
May
April
March
February
January


2017
December
November
October
September
August
July
June
May
April
March
February
January


2016
December
November
October


All Episodes
Archives
Now displaying: Page 1
May 16, 2018

Today’s episode is all about destination marketing, and we’re learning from a master craftsman.

Matt Stiker spent the first part of his career in advertising agencies running a wide range of accounts for highly creative and highly successful brands including ESPN, Coca Cola, Microsoft Windows, and X-Box.

He also ran advertising and marketing for a diverse set of companies including Adidas and HP.

Matt stepped into destination marketing ten years ago as the first-ever chief marketing officer for San Francisco Travel, formerly San Francisco Convention and Visitors Bureau. And then, the same role for attractions and marketing company, City Pass.

Now Matt runs his own marketing consultancy focused primarily on DMO’s and travel-related businesses.

A full transcript of this episode is available here: http://destinationontheleft.com/matt-stiker/

0 Comments
Adding comments is not available at this time.